Bell Gothic
Designed specifically for AT&T to set telephone directories by Chauncey Griffith at Mergenthaler in 1938, Bell Gothic was the standard American directory typeface for forty years. Limited in performance by…
Designed specifically for AT&T to set telephone directories by Chauncey Griffith at Mergenthaler in 1938, Bell Gothic was the standard American directory typeface for forty years. Limited in performance by…
Designed by George Belwe for Schelter & Giesecke in Dresden, Belwe is one of the first typefaces to show the elements of the style we have classified as Kuenstler. Deliberately…
A freely drawn heading face prepared in 1912 by Lucian Bernhard for Bauer. The typeface enjoys a vogue in Europe.
This is an American face designed by Lucian Bernhard for ATF in 1929. An extra light face with tall ascenders and stylized bars that extend off to the left. The…
Bernhard Modern was designed in 1937 by Lucian Bernhard for ATF. It is his personal version of the small x-height engravers’ old styles popular at the time. A perennial best-seller,…
An elegant and disciplined script popular for fifty years.
This freeform exercise in typographic design echoes the looseness of early 1960's advertising. Brian breaks almost every typographic rule we can think of — but so what? The bold letterforms…
Another variant of Bayer’s Universal Alphabet, resembling ITC Bauhaus in design, ITC Ronda in proportion and fit, prepared by FotoStar in the mid 1970s.
Morris Fuller Benton started the Bodoni revival with this version for ATF in the early years of the 20th century. We consider it the first accurate revival of a historical…
Bookman, a little lighter than the original, is the ATF version of Phemister’s Antique Old Style, introduced as a textface at the turn of the century.