Garamond #3

Opinion varies regarding the role of Claude Garamond (ca. 1480–1561) in the development of the Old Face font Garamond. What is accepted is the influence this font had on other…

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Linoscript font

Linoscript

Linoscript was designed by Morris Fuller Benton in 1905 and released by American Type Founders as Typo Upright; when it was integrated into the Linotype technology in 1926, it was…

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Linotext font

Linotext

Linotext was designed by Morris Fuller Benton in 1901 and first appeared with the name Wedding Text with American Type Founders in Jersey City, where its metal forms were cut…

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Mariage font

Mariage

Morris Fuller Benton, the principal designer of the American Type Founders, designed Mariage in 1901. Mariage, which has been sold under a plethora of different names during the last century,…

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News Gothic font

News Gothic

  • Post author:Adobestaff
  • Post category:legible

In 1908, Morris Fuller Benton designed News Gothic for American Type Founders. The original design, with two condensed faces, is essentially a light version of Franklin Gothic. In the late…

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Alternate Gothic font American Text font Bank Gothic font

Bank Gothic

A set of square capitals developing from the interest in geometric forms stimulated by the Bauhaus, Bank Gothic was designed by Morris Fuller Benton for ATF in 1930, the same…

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Bodoni font

Bodoni

Morris Fuller Benton started the Bodoni revival with this version for ATF in the early years of the 20th century. We consider it the first accurate revival of a historical…

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Broadway font

Broadway

In 1928, the application of pure geometric form to sanserifs and slabserifs was in full swing. Morris Fuller Benton applied geometry to the Modern letterform to arrive at Parisian and…

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